How do You Find Your Acquisition Cost and Profit Per Customer?
In order for your business to grow you need to calculate and understand your Customer Acquisition Cost (CAC). Many small businesses do not realize the importance of CAC. Many believe that if they constantly gain customers then they will succeed, but this is untrue. Even if you gain leads or customers, if they are the […]
Make the Most of Your Marketing Dollars
Every business wants to get the word out that there is a new competitor in town, but doing so requires major marketing. Now in order for the marketing to be successful, some money will have to be spent, but how can you determine an efficient amount to spend? All businesses are different, and so each […]
Rewarding Your Employees
Has an employee ever given you a good idea or done a lot of work lately and you don’t know how to reward them? Do you ever want to just make your work force feel appreciated and feel that some type of gratitude is in order? Well here are a few ways to reward those […]
How to Avoid an Expensive Mistake When Selecting an Energy Provider
If your business is located in an area where energy has been deregulated, identifying and locking in the lowest electricity and natural gas rates is of course, the prudent thing to do. The benefits of energy deregulation include offering consumers choice when selecting an energy provider. There’s usually no risk in selecting one provider over […]
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Make the Most of Your Marketing Dollars
Every business wants to get the word out that there is a new competitor in town, but doing so requires major marketing. Now in order for the marketing to be successful, some money will have to be spent, but how can you determine an efficient amount to spend? All businesses are different, and so each […]
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